Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/2498
Title: | The Coming Era of ‘On-Demand’ Marketing |
Authors: | Dahlström, Peter Edelman, David |
Keywords: | Marketing On-Demand Marketing Internet Marketing Digital Marketing |
Issue Date: | Apr-2013 |
Publisher: | McKinsey Quarterly |
URI: | http://hdl.handle.net/123456789/2498 |
Appears in Collections: | Articles |
Files in This Item:
File | Description | Size | Format | |
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The coming era of on-demand marketing.pdf | 543.01 kB | Adobe PDF | View/Open Request a copy |
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