Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/2107
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Halve, Anand | - |
dc.date.accessioned | 2020-06-18T23:53:12Z | - |
dc.date.available | 2020-06-18T23:53:12Z | - |
dc.date.issued | 1997-01 | - |
dc.identifier.uri | http://hdl.handle.net/123456789/2107 | - |
dc.language.iso | en | en_US |
dc.publisher | Businessworld | en_US |
dc.subject | Consumer Behaviour | en_US |
dc.title | A Change For The Better | en_US |
dc.title.alternative | Does advertising merely reflect changes In society or Is It also a harbinger of social change? And how have role models In advertising evolved to reflect that change? | en_US |
dc.type | Article | en_US |
Appears in Collections: | Business Case Studies |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
A Change For The Better Page 32-37.pdf | 5.83 MB | Adobe PDF | View/Open Request a copy |
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