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Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/14155
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dc.contributor.authorBansal, Ajay-
dc.contributor.authorSrivastava, Vinita-
dc.date.accessioned2023-08-28T05:20:43Z-
dc.date.available2023-08-28T05:20:43Z-
dc.date.issued2022-
dc.identifier.otherhttps://doi.org/10.1504/IJBIR.2022.124887-
dc.identifier.urihttp://hdl.handle.net/123456789/14155-
dc.publisherInderscienceen_US
dc.subjectConsumer Purchaseen_US
dc.subjectCustomer Satisfactionen_US
dc.subjectMarketingen_US
dc.titleConsumer Purchase Decision Involvement Across Product Categories and Demographicsen_US
dc.typeResearch Paperen_US
dc.volume28en_US
dc.journalInternational Journal of Business Innovation and Researchen_US
dc.issue4en_US
dc.page421-447pen_US
Appears in Collections:1-Research Papers

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