Business Case Studies
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Collection's Items (Sorted by Submit Date in Descending order): 121 to 140 of 214
| Issue Date | Title | Author(s) |
| 2006 | Repositioning a Premium Brand | Rogers, Brian |
| 2006 | Pricing a Radical Innovation | Rogers, Brian |
| 2006 | Opportunities in Mexico | Wyue, David |
| 2006 | Moving from free to Paid Service | Low, Carole |
| 2006 | Managing the Brand Portfolio | Rogers, Brian |
| 2006 | Loyalty Wars in the U K | Weering, Elesvan |
| 2006 | Loyalty Wars in the U K | Weering, Elesvan |
| 2006 | Competing in the Global Market | Bernard, Daniel |
| 2006 | An Internet Shop For the Masses | Rogers, Brian |
| 2008 | On the Fence With HR | Banerjee, Robin |
| 2008 | Is HR Straddling Two Stools | Mohan, A.V. K. |
| 2004 | Wring Out the Old | Preety Kumar |
| 2004 | Who's The Customer | Hemrajani, Sunder |
| 2004 | Who Pays For Brand Bullding | Singhal, Arvind |
| 2004 | When Tomorrow Comes | Akhouri, Narendranath |
| 2004 | When the Tail Wags the Dog | Jejurikar, Rajesh |
| 2004 | The Value Dilemma | Lal, Vikram |
| 2004 | The Seven-Year Ltch | D'Silva, Garrick |
| 2004 | The Pricing Conundrum | Rao, S.L. |
| 2004 | The Pricing Barrier | Chibba, Rajan |
Collection's Items (Sorted by Submit Date in Descending order): 121 to 140 of 214
